Sustainable Business & Marketing Models Course Content:
Money Mindset
Your relationship to money, taking inventory of yourself and working through any limiting beliefs you may have around making money.
Business Models & Revenue types
Direct vs. leveraged income, high ticket, coaching & group coaching, cohorts, products, + the tiered or ‘conentric circles’ model.
Building Your Brand
What is your brand? In this module we cover everything that goes into building a brand, your niche, messaging, and visuals.
Marketing Strategies
In this module we cover how to build a funnel, evergreen vs. live launching, social media/online marketing, in-person networking, as well as how to know what will work best for your business.
Marketing Tactics
Email marketing, podcasting, blogging, & social media platforms (Instagram, Facebook, LinkedIn, YouTube), as well as how your website can be one of your marketing tools.
Content Creation
In this module, you’ll cover content creation strategy, copywriting for your website and social media posts, and how to build your own content creation reference manual.
Designing & Building your Tech Stack
This module covers what tech stack investments you need to create a clean, easy to manage system to meet your goals,
+ you get a cheatsheet of the best softwares available at all price points.
Creating Your Roadmap
Your Foundation & complete roadmap overview,
+ Sustainable Business & Marketing Roadmap templates – so all you need to do is fill in your content & implement the steps.